Search Engine Strategies - Internet Marketing Opportunities

Homepage  | Add to Favorites

Query the
Internet Marketing Library



Featured Article

Performance Parts 101

 by: Chris Casarez

In the automotive industry, the term ?performance parts? is used for a variety of car and truck parts or accessories, that are designed to enhance a vehicle?s performance. The term is generally tied to the aftermarket industry which makes sense considering that car or truck enhancement parts or accessories are typically purchased after the original purchase. This is not to say that O.E.M. manufacturers won?t create performance parts, because they often do.

Products such as Borla Exhausts, K&N Air Intake filters, ReadyLift Suspension Kits, or Bilstein shocks are considered performance parts because they are created to enhance car or truck performance. On the other hand, the O.E.M. exhaust, intake filter, suspension kit, or shocks that come with the newly purchased vehicles are generally stock parts designed to meet standards at a reasonable price. Someone looking to boost their car or truck?s performance will then purchase an aftermarket part designed to boost performance.

Strictly being aftermarket however, does not categorize a car or truck part or accessory as a performance part. Aftermarket products may include seat covers, car covers, bumpers, sun visors, make-specific paraphernalia (such as TRD?s line of Toyota? accessories), and steering wheel covers. These products are based on aesthetics, comfort, or brand loyalty, not performance. This would make them a car or truck accessory, but not a performance part.   (continued...)

Performance Parts 101
  Page 2

About The Author

Chris Casarez was born, raised, and currently resides in Southern California. He holds a bachelor?s degree in Corporate Communication from Lindenwood University and has worked in several fields including internet marketing, direct marketing, web design, and non-profit volunteer work. He currently works for handling their email and online advertising campaigns.


Internet Nostalgia - Remember "This Dumb Little Ad?"
Internet Nostalgia - Remember "This Dumb Little Ad?" by Cathy Bryant Copyright 2003 Watch out - if you do, you're showing your "Internet Age!" I am, of course, referring to the now infamous "Cookie Cutter" marketing...

Interview With Corey Rudl:The Secrets of an Internet Millionaire
align="center" bgcolor="#CCCCCC"> cellpadding="5" align="center" bgcolor="#FFFFFF"> Arial, Helvetica, sans-serif">This guy REALLY CAN show you how to start an Internet business in less than 24 hours -- and see profits by next...

Auto Service Contracts 101: The Need-To-Know Facts
Today, buying car is not just simply buying a car. This is because when a person wants to buy a car, there are many additional services that tag along. One great example of these so-called ?extras? i...

Aftermarket Motorcycle Parts? Foray
What?s in aftermarket parts to argue about? Different states view aftermarket parts in different perspectives. Some states allow insurance companies to use aftermarket parts without consumers consent...

Financing Your Car — What You Should Know
Buying a new car is the dream of many Americans; as a result many are sold each year, that is after financing is obtained in order to pay for them. While you might think going and picking out a car a...

About The Editor

Michael Saunders is the editor of HandsNet - a Community News and Information Website.

Edited by:Michael Saunders

©2014 Information Organizers, LLC